searchABLE Presentation – What’s the big deal about semantic HTML?

On Monday evening, I presented a deck at searchABLE.1 looking at the importance of semantic HTML. It touched on the history of the web, Geocities, Microformats and Schema, and how each of these elements has shaped (and continues to shape) our digital landscape. This has some pretty big conceptual and practical implications for SEO (and the wider web) both in the immediate and long-term future.


Update (09/04/12): There’s a follow-up guest post on the ionSearch blog which explores some of the ideas and content of the presentation in some (a lot) more depth.

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